Consortium – more than marketing, a specialist professional services marketing agency has launched “The Content Club”, an innovative monthly content service designed specifically for busy small regional UK law firms struggling to maintain consistent blog content and online visibility.
With legal professionals increasingly stretched for time and many firms lacking dedicated marketing resources, The Content Club addresses a critical gap in the market by providing ready-to-publish, legally accurate content that requires no additional proofreading or fact-checking.
Research consistently shows that regular, high-quality content is essential for law firms to improve their search engine rankings and attract new clients. However, many practices find themselves caught in a cycle where fee-earning lawyers are too busy with client work to write, whilst marketing teams lack the legal expertise to produce authoritative content.
“We’ve seen countless law firms with dormant blogs and missed opportunities because content creation has become another burden on already overstretched teams,” said Hannah Perryman, Senior Account Manager. “The Content Club removes all the pain from content marketing, delivering publication-ready articles that firms can immediately use to enhance their online presence.”
Starting from £300 a month, Content Club members receive four solicitor-reviewed articles each month covering family law, residential property, employment law and private client services.
This approach will help law firms can maintain a consistent publishing schedule whilst targeting the legal services most commonly searched for by potential clients in their local area.