The Building Blocks of a Business Development Culture: Creating a Focused Activity Plan
Guest article: Joanna Gaudoin, ClientWise In many law firms, business development isn’t coordinated. A handful of individuals may be naturally strong at building relationships and generating work, but they often […]
Building thought leaders
Guest article: Matt Baldwin, Coast Professional services firms have been quick to embrace thought leadership, and with great effect. It is a terrific way for a firm to put a […]
AI, Authenticity and the Future of LinkedIn for Professionals
Guest article: Bernard Savage, Size 10½ Boots When I first started helping lawyers, accountants and advisers grow their practices, LinkedIn was little more than a digital CV. Fast forward to […]
The fame game
Gues article: Matt Baldwin, Coast Communications Is your firm or practice a ‘best kept secret’? This is not a badge of honour – it is a serious business problem. Clients […]
Helping lateral hires succeed: The crucial role of marketing and BD
Guest article: Samantha Roberts, The Results Consultancy For many professional services firms, lateral partner recruitment has become a central element of growth strategy. The rationale is clear: attract high-performing individuals […]
Marketing Agency …Gasp! launches ‘no-nonsense’ guide to help professional services firms crack the marketing code
Marketing a law firm is notoriously hard work. Partner-led structures, risk-averse cultures, and time-poor fee earners make it a sector where glossy “big ideas” and off-the-shelf campaigns rarely survive contact […]
UK firms top responsible business index as US firms regress
UK law firms have continued to scale up responsible business activity in the past year, topping an annual index that sees them continue to outperform US counterparts. While scores for […]
Budget Rockstars
Guest article: Matt Baldwin, Coast Wednesday 26 November 2025. It’s a date that is driving speculation, commentary, predictions and, at least if you read the Express, Mail or Telegraph, the end of civilisation as […]
PM Forum joins forces with leading property networking group
Practice Management International (PMI) – the holding company of the world’s largest and fastest-growing community of professional services marketers PM Forum – has acquired Profile Property Marketing Network, the leading […]
Quick and dirty – a new approach for sustainable thought leadership
Guest article: Matt Baldwin, Coast Communications Quick and dirty is not generally a good thing. On a construction site or renovating a home, quick and dirty would rightly raise concerns, […]